What are some social media marketing tips?

Tip 1: Keep your posts consistent

The study found that in 2014: On Facebook, successful brands posted about 10 times a week, and most brands posted slightly more posts on weekdays than on weekends. As for the posting time, each brand has its own best time. Once you find the best posting time routine for the brand, you must maintain continuity and insist on publishing new posts on this timer. Most brands are more active on Twitter. Usually, the content posted by these brands on Twitter is basically the same as the content of Facebook posts, but they will be slightly adjusted for the focus of the Twitter audience. At the same time, brands find that Twitter is the most suitable for expanding the scope of topics, where the number of reposts is often only 20% of the total number of posts. Some brands often use Pinterest as a digital directory and publish about 100 posts every week. In all these posts, about two-thirds of the posts are related to product features, replacing promotional activities, and the rest are reposts with supplementary content.

Tip 2: Use user-generated content UGC for brand marketing

Using social media marketing to use user-generated content is a good advertisement for brand marketing. Recommendation word-of-mouth from people around in the Internet age is the most trustworthy and powerful marketing method. Make full use of user-generated content, but a powerful booster for your brand, which can increase your brand’s visibility and form a virtuous circle. When other users see that one of their favorite brands will share user-generated content, they are more motivated to submit content by themselves. Everyone wants to be followed by others, especially by their favorite brands. The amplification of brands can make their voices heard by more people.

Tip 3: Use social networks for brand marketing should win with short posts

In social network marketing, short posts are easier to attract users. We do not deny the importance of writing big and big posts ingeniously, but it is more effective to write fascinating short posts. It is generally believed that the word count of brand posts should not exceed 100 words. The regular tweet tool Buffer’s posts on Facebook are often only 40 to 70 words in length. The research found that in 2014: 75% of Facebook posts from brands highlight products, 56% of Twitter messages highlight products, and 65% of Pinterest stickers highlight products. If you want to increase sales on social media, then you must visually display your beautiful products so that your fans have the opportunity to buy them. Remember, that your product is popular elsewhere does not mean that it will also be popular on social media.

Tip 4: Cooperate with links to solve user needs

Successful brands often use links to respond to user questions and comments. These links may be the product that the user is searching for, the product the company recommends to the user, the landing page of a related website, and so on. These links provide much richer information than simple posts, and can smoothly solve user needs and concerns, and make them feel good about the brand and be loyal to the brand.

Tip 5: Pictures should be king

More than 90% of posts posted by successful brands on Facebook contain pictures. Most Twitter messages contain pictures or videos. A large number of research results show that in 2014, images in social network marketing are more attractive than text. Because it is easy for brand owners to create images, social media has quickly become the image-first media. It can be seen that images are the best way for brands to promote themselves on social media. The same brand publishes one video per week on average. Research and research found that the more popular video content in social media marketing in 2014, including new product previews, interviews with product designers, stories behind the brand, and instructions to teach users how to use products, have a greater impact on consumers.

Tip 6: Social media marketing tool

AI automated social media management tools can replace a lot of repetitive operations. Even manage tens of thousands of accounts at the same time. JarveePro is equipped with the most advanced multi-threading technology. You can operate thousands of accounts at the same time. Like Unlike Follow, Unfollow, Comment, Post, etc… Socialiker.com can be said to be the best assistant for social media marketing!